One of our business partners raised a good question about reaching potential users of alignment services.\u00a0 His observation was that several potential clients had suggested they could handle the challenge of strategic alignment on their own and didn\u2019t see the need for a consultant since it\u2019s \u201cjust\u201d a matter of communication.\u00a0 His question was, \u201cHow can we help them see the value of using our software and consulting services to solve alignment challenges?\u201d<\/p>\n
There are several answers to the question, but there are\u00a0a couple of critical responses that need to work into the conversation.\u00a0 First, given that over the last fifteen years two major studies confirmed that two thirds\u00a0of strategic change initiatives in North American businesses fail, why does the potential client believe they\u2019re different?\u00a0 What experience does the client\u00a0have regarding\u00a0successful change?\u00a0 Second, given that successful change involves clear and concise communication, clarity of expectations and elimination of assumptions and ambiguity, what technology does the potential client have available to ensure that expectations are accurately captured, communicated, and tracked to completion?<\/p>\n
What experience does PDS Group LTD have? We present on our resources page, www.pdsgrp.net\/resources.html<\/a>, more than ten case studies describing the application of our expectations approach to successful strategic change; and we have more than ten thousand documented expectations in our client databases.\u00a0 Our various clients have experienced an increase of $51MM in sales revenue over 19 weeks, improvement in client satisfaction from 4th<\/sup> place to 1st<\/sup>\u00a0place in one year, successful management transition of a family owned business, and completion of a major construction project on time, within budget and with no legal challenges (first time in fifteen years for the building owner).\u00a0 Our web-based alignment software to which clients may subscribe can not only track individual expectations, but also identify for each expectation the:<\/p>\n We definitely have experience with successful strategic change, misalignment and conflict resolution.\u00a0 Does the client?<\/p>\n Strategic alignment is not just clear communication; it\u2019s the process<\/em><\/strong> of communicating clearly and completely, delegating effectively, tracking communications and related results, and maintaining accountability.\u00a0 It needs to be viewed as a core business competency essential to the success of any organization.\u00a0 However, it\u2019s the rare business school that even mentions it, much less teaches it.\u00a0<\/p>\n Think about it a moment; when you were building your firm foundation following my early posts on this blog, did you include strategic alignment as a core competency?\u00a0 Were you aware of the need for or even the definition of strategic alignment?<\/p>\n I\u2019m still working on some answers for our business partner, but I hope I\u2019ve given you some essential tips about strategic alignment that cause you to learn more about it and know when to ask for help.\u00a0 As we like to say at PDS, \u201cChange is hard, real change is real hard!\u201d\u00a0 But you\u2019re not in it alone; we have some resources and the bench strength to help.\u00a0 So if you\u2019re struggling to get your team aligned with new strategies or major changes, give us a call.<\/p>\n","protected":false},"excerpt":{"rendered":" One of our business partners raised a good question about reaching potential users of alignment services.\u00a0 His observation was that several potential clients had suggested they could handle the challenge of strategic alignment on their own and didn\u2019t see the need for a consultant since it\u2019s \u201cjust\u201d a matter of communication.\u00a0 His question was, \u201cHow … Continue reading More on Strategic Alignment<\/span> \n